Big Poppa Smoker’s Double Secret Steak Rub

Big Poppa’s Double Secret Steak Rub – The Ultimate Steakhouse Seasoning | 14oz Shaker

Pssst… want to know the secret to steakhouse-level flavor at home? It’s Big Poppa’s Double Secret Steak Rub—and it’s not staying secret for long. This bold blend of premium spices and coarse sea salt is the not-so-hidden weapon behind BJ’s Brewhouse’s signature steak flavor. Once diners get a taste, they’re tracking it down for their own grills—and now it’s yours for the taking at You Need a BBQ.

Crafted to enhance the natural richness of beef, this rub is made for everything from tri-tip and ribeye to filet mignon and even backyard burgers. That big crunch of sea salt locks in juices and layers on crave-worthy flavor, bite after bite. Pro tip? It’s also insanely good on baked potatoes, grilled veggies, and just about anything that needs a savory boost.

Whether you’re a competition BBQ pro or a weekend steak slinger, Double Secret delivers the goods. But hey, let’s keep this between us… or not. 😉