Franklin Barbecue Steak Spice Rub | Bold Flavor for Steaks & More | You Need A BBQ

Bring out the Beef! In 2019, Aaron Franklin literally wrote the book on steak—and now he’s bottled that same passion into the Franklin Barbecue Steak Spice Rub. Designed to “enhance the beefiness” of every cut, this rub is your ticket to next-level ribeyes, T-bones, tenderloins, strips, tri-tips, and skirts. But don’t stop there—this flavor bomb shines in spaghetti & meatballs, beef stew, and even on a basket of fries at Uptown Sports Club. Whether you’re chasing that nostalgic steakhouse magic or just want brag-worthy beef, this spice rub delivers. Available now at You Need A BBQ—where great steak begins!